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Reports

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Mar 25, 2024 - Mar 31, 2024

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Total Spend

$4,850

Total Leads

127

Cost per Lead

$38.19

Blended ROAS

3.79x

Channel Comparison
ChannelSpendLeadsCPLROAS
Meta logoMeta Ads
$3,200.0063$50.793.50x
Google logoGoogle Ads
$1,650.0064$25.784.20x
Top 5 Campaigns
CampaignPlatformSpendLeadsCPLStatus
Summer Sale - Lookalike AudiencesMeta logo$1,240.0045$27.56Active
Brand Keywords - Exact MatchGoogle logo$870.0034$25.59Active
Brand Awareness - Metro AreaMeta logo$980.0012$81.67Active
Display - In-Market AudiencesGoogle logo$780.0030$26.00Active
Retargeting - Cart AbandonersMeta logo$650.006$108.33Paused
Daily Spend Trend
Key Insights
  • Best performing campaign: "Summer Sale - Lookalike Audiences" with $27.56 CPL
  • Total blended ROAS of 3.79x across all channels
  • Lowest CPL channel: Google Ads at $25.78
  • Total ad spend of $4,850 generated 127 leads across 2 channels